According to a reliable industry source, Royal Caribbean Cruises Ltd. has formally withdrawn from negotiations with several major European shipyards to build new ships for its Azamara Cruises brand. The poor financial performance of the Azamara brand was cited as the reason.
Azamara was started in 2007 to compete with Oceania Cruises and operates two 694-berth, [...]
Last week Cruise Critic published my sneak preview of Azamara Cruises‘ “new” Azamara Journey.
“Azamara Journey elicits mixed feelings. On the one hand, there’s no getting away from the fact that it really is a copy of Oceania’s trio. It may be a copy of something very good, but it’s still just a copy. Journey is [...]
An interview with Celebrity and Azamara president Dan Hanrahan posted on the Travel Weekly web site yesterday cast doubt on rumors that the line might return to Bermuda with a Century-class ship in 2009 or 2010 after Hamilton’s waterfront revitalization project (which will allow larger ships) is completed.
According to the article:
“Azamara will offer longer, more [...]
Speaking of Azamara, Cruise Critic reports that the Celebrity subsidiary has delayed the introduction of its second ship, Azamara Quest (currently Pullmantur’s Blue Moon) by five days to ensure that, in the words of President Dan Hanrahan, “people who board Quest the first time … have a terrific experience”.
The ship’s original 12-night maiden voyage has [...]
Today Cruise Critic launched a great interview with Celebrity Cruises President Dan Hanrahan on the launch of the company’s new deluxe brand, Azamara Cruises. Azamara had a very tough launch and needless to say a lot of tough questions had to be asked (and were).
Key quotes from Hanrahan:
[When asked about why the launch was such [...]
